ISBN-13: 9780071284264
Paperback
The Dynamics of Mass Communication with (Revised)
by Joseph R Dominick
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Product Details
ISBN-139780071284264
ISBN-100071284265
PublisherMcGraw-Hill Europe
Published2008-04-01
Edition10
LanguageEnglish
FormatPaperback
About This Book
Offers an introduction to mass communication. This book features various developments in mass communication - from the role of cell phones and iPods in the mass media mix to the impact of blogs on the practice of journalism. It is intended for mass communication majors and nonmajors alike.