ISBN-13: 9780197520413
Paperback
504 Pages
Converging Media: An Introduction to Mass Communication and Digital Innovation
by John Pavlik, Shawn McIntosh
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Product Details
ISBN-139780197520413
ISBN-100197520413
PublisherOxford University Press
Published2023-11-02
Edition7
LanguageEnglish
FormatPaperback
Pages504
About This Book
Industry. Culture. Technology. They have come together. What's next? From reading news on tablets to video calling on smartphones, digital media has changed the ways in which we communicate. Placing convergence at the center of the discussion, Converging Media: An Introduction to Mass Communication, Seventh Edition, uses the technologies we employ every day to explain our current media environment-and to consider where we might be headed.