ISBN-13: 9780367013493
Hardcover
312 Pages
Marketing Strategies and Distribution Channels for Foreign Companies in Japan
by Batzer, Erich
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Product Details
ISBN-139780367013493
ISBN-100367013495
PublisherRoutledge
Published05-2019
Edition1st
LanguageEnglish
FormatHardcover
Pages312
About This Book
This book gives an account of concrete market situations and describes marketing strategies and distribution channels of German manufacturing firms, German and foreign trading firms and Japanese partner firms on the Japanese market in important product areas.