ISBN-13: 9780367163365
Trade Paperback
302 Pages
Marketing Strategies and Distribution Channels for Foreign Companies in Japan
by Batzer, Erich
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Product Details
ISBN-139780367163365
ISBN-100367163365
PublisherRoutledge
Published11-2020
Edition1st
LanguageEnglish
FormatTrade Paperback
Pages302
About This Book
This book gives an account of concrete market situations and describes marketing strategies and distribution channels of German manufacturing firms, German and foreign trading firms and Japanese partner firms on the Japanese market in important product areas.